Kathy teaches at Stanford University, where her students use Design Thinking to design cutting edge products and to reshape their lives, at Stanford and beyond. Kathy has worked with Arena since 2007, as both Validation Manager and Product Manager, and now as a contractor. She has a background in mechanical engineering, product design and medical device manufacturing, so she likes variety. When not coaching Stanford students on how to ideate, prototype and iterate, Kathy likes to come up with her own product ideas and craft innovative software solutions. Her not-so-secret agenda? To empower people to be their best creative selves by spreading the Design Thinking tools and to use those same tools herself to make stellar products. Kathy’s other big dreams: To convince everyone to drive less and walk and bike more…to teach her daughters science and fractions through baking…and to help Arena take over the world of PLM.
Read more great stuff from K below!
Most umbrellas today are cheap – literally and figuratively. They turn inside out at the slightest of winds. They are given away to advertise everything from tequila to the World Wildlife Fund. The handles are molded plastic, the spokes are pliable pot metal and the mechanisms seem to stick...Continue reading »
If you have ever purchased a DVD, you may have noticed a sticker with a barcode and a metallic ring of some sort attached to the DVD or packaging. That sticker is an RFID (Radio Frequency Identification) tag, and this technology is becoming increasingly cheap, versatile, robust and ubiquitous....Continue reading »
March 18, 2010
Adopting new software, which companies do when they become Arena customers, is just one type of change that can impact a company’s processes. Even when a company is making a change for the better, requiring people to adopt new ways of doing things is...Continue reading »
Anyone building products for the public or handling product service should check out this blog post chronicling a woman's battle for appropriate customer service with a washing machine company—and how her public complaints to social networking sites got results. Her story is both hilarious and a great object...Continue reading »
March 2, 2010
The BOB Revolution Products that resonate with their users on an emotional level become ingrained in user’s lives and generate their own grassroots marketing buzz. These are the products that users rave about online, tell their friends about in great detail,...Continue reading »
Feb. 9, 2010
A friend recently posted the following Facebook status: “Krysten has just achieved her first Sock Wars kill by delivering a pair of hand knit socks to a stranger in Sacramento—on to victim #2…” Sock Wars is like the game of Assassin, where players knock each other off using suction...Continue reading »