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Arena Solutions Adds Proven Industry Veteran to Lead Sales

Rick Borg Appointed Senior Vice President, Sales of Leading On-Demand PLM Provider

MENLO PARK, Calif., March 7, 2006 - Arena Solutions, leading provider of on-demand product lifecycle management (PLM) software for manufacturers of any size, today announced that Rick Borg has joined the company’s executive management team as Senior Vice President, Sales. Borg has a long and accomplished career leading sales and marketing organizations within the software/high tech industry. In this role, Rick will be responsible for growing the company’s global customer base, and achieving customer excellence.

“Our number one priority at Arena is to support our existing community of 100s of manufacturing customers around the world and to grow that customer base,” said Michael Topolovac, CEO, Arena Solutions. “Rick has a strong, 20+ year track record of building and managing sales organizations which deliver the customer care that mid-market manufacturers and their global supply chains need and driving double-digit year over year revenue growth.”

“I’m thrilled to be joining a world class organization that really understands the needs of mid-market manufacturers and their global supply chains,” said Rick Borg, senior vice president of sales. “Arena’s unique on-demand business model, innovative technology, and high standards for customer service raise the bar in the PLM market, and I look forward to fueling their continued growth.”

Borg has held senior level sales positions with several well known organizations in the manufacturing technology sector. Most recently, Rick was Executive Vice President/General Manager for Epicor Software Corporation, (NASDAQ: EPIC) a leading global supplier of integrated enterprise resource planning (ERP), customer relationship management (CRM) and supply chain management (SCM) solutions to global mid-market manufacturers. While at Epicor, Rick was responsible for over $100 million in revenue, 500 employees and over 50 channel partners. As a hands-on executive, Borg walked the floor of thousands of manufacturing companies and was responsible for ensuring customer satisfaction at over 6500 mid-market manufacturers.

Rick joined Epicor as part of the DataWorks Corporation merger in 1998. At DataWorks, Rick served as Vice President of Sales and Marketing for the Vista and Vantage Product lines. The Vista and Vantage products were originally developed and sold by DCD Corporation, (acquired by DataWorks in 1996) a family owned software provider, started by Rick’s father and family. Today, Vista and Vantage remain two of Epicor’s leading manufacturing ERP software solutions.

Borg graduated with honors from St. John’s University and holds a bachelor’s degree in Economics.

About Arena Solutions
Arena Solutions is the leading provider of on–demand (SaaS) product lifecycle management solutions for manufacturing companies of all sizes. As the only true on–demand, secure Internet–based PLM service, Arena PLM provides a superior alternative to complicated, lengthy and expensive traditional PLM software deployments. Through its award–winning service, Arena enables product manufacturers and their global supply chains to streamline outsourcing, improve operational efficiencies, and speed time–to–market. Arena PLM has been adopted by more than 15,000 users across companies at all stages of development, including industry leaders Foundry Networks, Color Kinetics, Intuit, Sierra Wireless, Align Technology and more.

Arena Solutions’ market–changing approach to PLM has received significant recognition in the industry, including Manufacturing Business Technology’s Top 40 Emerging Vendors, the Supply & Demand Chain Executive 100, Industry Week’s “Technology of the Year – Notable Innovators” and Start Magazine’s “Hottest” Companies.

Founded in February 2000, Arena Solutions is headquartered in Foster City, California. For more information, please visit the company’s website at www.arenasolutions.com.

Contact:
Cindi Goodsell
cgoodsell@arenasolutions.com
1.510.479.9015

Arena PLM is a trademark of Arena Solutions, Inc. Other product and company names are the property of their respective holders.

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