Matrix Joins Arena Partner Community as Exclusive Reseller for Oceania

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Foster City, Calif., Apr 9 - Arena Solutions, a provider of on-demand software that helps small and mid-size manufacturers manage their complex and constantly changing product record, named Matrix Applied Computing as its exclusive reseller for Oceania

Despite the global economic downturn, Arena Solutions continues to be in great demand internationally, as demonstrated by more than doubling its international customer base over the last calendar year. Responding to customer need for its low-risk, rapid-return solution for collaborative bill of materials (BOM) and change management software, the company is taking aggressive steps to build a tightly managed, well-rounded and highly knowledgeable reseller channel to expand its footprint internationally. Underserved international markets with a high concentration of small and mid-size high-tech, medical device and/or clean energy companies will be the first served by exclusive Arena reseller arrangements. Arena expects subsequent reseller relationships to be established in Israel, Scandinavia and Continental Europe, among other international locations.

Matrix Applied Computing has worked with companies throughout Australia, New Zealand and the Asia-Pacific region, helping them innovate and compete more effectively in global markets for more than 20 years. By selling and implementing Arena—and showing how it can positively improve people’s jobs and the process of bringing products to market—Matrix will be supporting its customers’ operations professionals, supply chain and manufacturing leaders and other key team members like document control, product and program managers. With deep domain experience in engineering design and manufacturing process improvements, Matrix will help companies abandon manual, time-consuming and error-prone product development processes and take advantage of the enterprise-class functionality of Arena.

“Companies like Matrix offer the best of both worlds,” said Craig Livingston, chief executive officer of Arena Solutions. “Deep expertise in manufacturing and product lifecycle management combined with an intimate knowledge of the challenges unique to Oceania. We look forward to leveraging our partnership with Matrix to deliver a much broader suite of full-service solutions for the growing base of manufacturers in the region enjoying the benefits of Arena.”

Matrix will be offering the full range of Arena solutions and implementation services in the region, backed by Arena Solutions in the United States. Oceania-based companies can contact Matrix Applied Computing at or contact Jim Culberson, managing director of Matrix, at +64-275-906488 or

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JaeMi Pennington
Public Relations for Arena Solutions
LEWIS Global Communications

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