On-Demand is in Demand in Today's PLM Market: Two Leading High-Tech Manufacturers Select Arena PLM

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Foster City, Calif., Nov 19 - Arena Solutions,Inc., the leading provider of on-demand Product Lifecycle Management services, today announced that Aperto Network sand Mobile Digital Media (MDM) have joined a rapidly growing number of companies that are choosing Arena

“Arena is the only provider with proven on-demand expertise, a true web-native solution and an extensive track record of customer satisfaction,” said Allen Adolph, vice president of operations at Aperto Networks, a leading WiMAX-class broadband wireless access systems provider. “Aperto made a clear determination that on-demand PLM had tremendous advantages in terms of speed of deployment, ease-of-use, and cost and complexity of ownership. I’ve implemented several PLM solutions in my career and found, following this latest round of reviews, that Arena clearly provides the best solution."

Aperto Networks deployed Arena Solutions in six weeks, two-thirds of which consisted of a significant data migration and cleansing project and Oracle integration. User acceptance has been exceptional,with a tripling of the initial user base within one month of implementation.

“Our team was full of PLM enthusiasts, but the rate of adoption for Arena has been incredible. The users love the intuitive interface and the powerful features of the software, and our Arena system administrator enjoys the powerful ECO administration tools,” added Adolph.

Mobile Digital Media, a global provider of high quality consumer and professional software for mobile device platforms, also found Arena PLM to be the most attractive PLM solution on the market for a variety of reasons. “We had used Agile at past companies and decided that client/server PLM would not meet our needs. We wanted a solution that didn’t require extensive involvement by our own staff or additional internal IT infrastructure to manage,” said Robert Larioza, director of operations at MDM. “Agile talked to us about a hosted version of its solution, but we were impressed with Arena’s understanding of our needs and with the capabilities and reliability of its on-demand solution.”

“Our product development and supply chain is highly distributed. Arena’s on-demand solution allows our employees and suppliers to access product data anytime and anywhere, and the product’s ease of use provides value right up front,” added Larioza. “We were also pleased with Arena’s demonstrated experience and high customer satisfaction from other companies in our industry.”

Arena Solutions provides a powerful choice for companies seeking a secure and highly available on-demand solution in the fast growing PLM market. Over 175 customers now use Arena Solutions’s on-demand PLM service. Arena PLM is built on a world-class, financial-services-grade infrastructure and has performed with 99.97 percent uptime for the past three years.

Arena’s on-demand delivery model offers companies full-featured PLM software at a lower-risk entry point and compelling subscription model that dramatically lowers the total cost of ownership(TCO). There are no additional hardware or IT management costs, and the speed of deployment is significantly faster. Additionally, the economies of scale inherent in multi-tenant architecture provide a sophisticated and innovative infrastructure with levels of security and uptime client/server software can’t maintain. “Innovative companies like Aperto Networks and Mobile Digital Media are turning to on-demand PLM from Arena because it fits with the rapid pace of their operations and their high-growth trajectories,” said Michael Topolovac, chief executive officer of Arena Solutions. “These companies recognize that we are the vendor of choice in on-demand PLM.They recognize our track record in providing high-tech manufacturers with unmatched uptime, reliability and full-featured PLM solutions.”

According to analyst firm AMR Research’s2004 report, spending for the product lifecycle management market for mid-market manufacturers will increase at a 16percent compounded annual rate of return (CAGR) through 2008.The ARC Advisory Group estimates that the PLM market will grow from $5.31 billion in 2003 to $9.17 billion in 2008. Arena Solutions is now the industry’s fastest-growing PLM solutions provider based on new customer acquisition.

About Aperto Networks
Aperto Networks is a leader in WiMAX-class multi service broadband wireless access systems for global markets. The company was founded to provide breakthrough solutions to the bottle neck in last-mile broadband access, and is a founding board member of the WiMAX Forum as well as a founder and lead contributor to IEEE 802.16a/d and the ETSI-BRAN standards. Its PacketWave®system is a family of base stations, subscriber units, radios and antennas in 2.5, 3.5 and 5 GHz frequencies for point-to-point and point-to-multipoint deployment. PacketWave's scalability and patented technologies support new wireless builds and complement wireline broadband access networks. Aperto is already deployed in 50 countries, meeting service provider needs for installation ease, IP-rich network functionality, cost effectiveness, rapid provisioning and interference resilience. For more information on Aperto Networks, go to www.apertonet.com.

About Mobile Digital Media
Mobile Digital Media (MDM) is a world leader in providing high quality consumer and professional software for all mobile device platforms including Symbian OS / Nokia Series 60 and Symbian UIQ, Palm OS, Windows Mobile / Pocket PC / Smartphone. MDM’s high quality, branded entertainment, productivity and utility products are available at thousands of major retailing outlets worldwide and leading online resellers including Amazon, Dell, Handango, Palm Gear, Pocket Gear and palmOne. MDM’s mobile office applications are bundled with millions of smartphone and imaging phones worldwide from the leading branded manufacturers. MDM is a Symbian Platinum Partner, Nokia Forum PRO member, and a member of Microsoft Mobility Partner Advisory Council(MPAC). Privately held, MDM (www.goMDM.com) is based in Mountain View, California.

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